Privacy Policy

1. Introduction

Simplarity ("Company," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.simplarity.co or use our services. This policy complies with the California Consumer Privacy Act (CCPA) and other applicable privacy laws.

2. Information We Collect

2.1 Information You Provide Directly

We collect information you voluntarily provide when you:

• Complete contact forms or intake questionnaires
• Request information about our services
• Engage us for consulting or automation services
• Subscribe to our newsletter or communications
• Participate in surveys or assessments (e.g., Efficiency Scorecard)

This may include: name, email address, phone number, business name, job title, industry, business challenges, operational details, and any other information you choose to provide.

2.2 Information Collected Automatically

When you visit our website, we may automatically collect:

• Device information (browser type, operating system)
• IP address and general location data
• Pages visited and time spent on our site
• Referring website or source
• Cookies and similar tracking technologies

2.3 Business Client Information

When you engage our services, we may collect business information including workflow documentation, operational data, process maps, business systems information, and other materials necessary to provide consulting and automation services.

3. How We Use Your Information

We use collected information for the following purposes:

• Service Delivery: To provide AI consulting, automation systems, and custom software development services
• Communication: To respond to inquiries, send service updates, and provide customer support
• Improvement: To analyze website usage and improve our services, user experience, and content
• Marketing: To send newsletters, insights, and promotional materials (with your consent, where required)
• Business Operations: To manage contracts, billing, and administrative functions
• Legal Compliance: To comply with applicable laws, regulations, and legal processes
• Security: To protect against fraud, unauthorized access, and other security risks

4. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

• Service Providers: With trusted third-party vendors who assist with hosting, analytics, email delivery, payment processing, and other business operations
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• Legal Obligations: When required by law, court order, or governmental request
• Protection of Rights: To enforce our Terms and Conditions, protect our rights and property, or ensure safety
• With Your Consent: When you explicitly authorize us to share information

5. Your Privacy Rights (California Residents)

Under the California Consumer Privacy Act (CCPA), California residents have the right to:

• Know: Request information about the personal information we collect, use, and disclose
• Access: Request a copy of the specific personal information we have collected about you
• Delete: Request deletion of your personal information (subject to certain exceptions)
• Opt-Out: Opt out of the sale of personal information (we do not sell personal information)
• Non-Discrimination: Exercise your privacy rights without discriminatory treatment

To exercise these rights, please contact us at info@simplarity.co. We will verify your identity before processing requests and respond within 45 days.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience and analyze website usage. Types of cookies we use include:

• Essential Cookies: Necessary for website functionality
• Analytics Cookies: Help us understand how visitors use our site
• Preference Cookies: Remember your settings and preferences

You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.

7. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no internet or electronic storage system is completely secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Data Retention

We retain your information for as long as necessary to provide services, comply with legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we will securely delete or anonymize it.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any information.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.

11. International Users

Our services are operated from the United States and governed by U.S. law. If you access our services from outside the U.S., your information may be transferred to and processed in the United States, which may have different data protection laws than your jurisdiction.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically. Your continued use of our services after changes are posted constitutes acceptance of the updated policy.

13. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

Simplarity
Email: info@simplarity.co
Website: www.simplarity.co

For privacy-related requests under the CCPA or other privacy laws, please include "Privacy Request" in your subject line.